The West Virginia University identity represents us at the most basic, and simultaneously, critical levels. It is a signature, a stamp of quality and a symbol of pride for all Mountaineers — past, present and future — to rally around. 

By following a few simple guidelines, we can ensure it remains consistent and unmistakably WVU. 

Sub Brands

Graphic identifiers for schools, colleges, departments and units.

View Sub Brands

Other Marks

Guidelines for using the University seal and miscellaneous logos.

View Other Marks


How to use official tagline and related phrases.

View Tagline

Email Signature

View Email Signature